What will you learn?

During your Bachelor's/Master's program Management and Media  you will acquire:
 
  • solid economic expertise and methodological skills
  • background knowledge in communication science
  • journalistic action competence in the fields of print, online, audio and video
  • professional and methodological skills in the field of organizational communication

Why Studying with us?

There are good reasons for studying at the Departement of Business Administration. Have a look at the video in which we present our academic program in a nutshell.

B.A. Management and Media

The Bachelor's program teaches business and media science skills as well as the journalistic trade.

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M.A. Management and Media

The Master's program focuses on applied research. You will deepen your knowledge of economics and media studies.

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B.A. and M.A. Human Resources Management

In the bachelor's program HRM, basic business skills and all central fields of action of human resource management are taught in a research-based as well as application-oriented manner. In the master's program of HRM, the topics of leadership, international HRM, and digitalization in HRM are covered in greater depth.

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