In view of societal and economic megatrends such as sustainability and digitalization, few challenges have become more vital to organizations than the willingness and ability to change and to create value and growth through strategic innovation. This course illuminates the focal issues involved in such breakthroughs of creating and capturing value in an industry. In this course, we first look at the psychological foundations of organizational change and focus in particular on the specific difficulties of established companies when engaging in strategic innovation. We contrast these difficulties with the opportunities that emerge for other - often smaller - companies because of the inertia of established organizations. Real-world case studies will allow us to shed light on how leaders of teams and organizations can actively shape strategic change.
This course is offered in the winter term.