The Bavarian business plan competitions are aimed at founders and entrepreneurs with innovative, growth-oriented business ideas, with a focus on technology. As a rule, there is still a need for financing to concretise and implement the business idea.

At least one team member lives or studies in Bavaria or the company headquarters is in Bavaria. Each team of participants must designate a main contact as the official representative of the team. If a team is awarded a prize, it may only participate in higher levels of the competition in the following years.